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Asset Finance Broker, Leads Marketplace

46% Conversion Achieved Through Live Lead Transfers

Sam Mjalli is a former dealership business manager who joined Ausloans to escape the constraints of limited lender panels and unlock true scale. After shifting into broking, he discovered the power of live transfer auctions — where he can choose which clients he wants to take based on credit profile, lender fit, and conversion potential before he even answers the call. In Q1 2025-26 FY, that shift delivered a standout result with a 45.83% conversion rate, proving that when experience, speed, and high-intent leads intersect, brokers can dramatically lift revenue without adding workload.

Live Transfer Leads: Speed & Consistency Deliver 46% Conversion

24

Leads Purchased

24 Live Transfer leads purchased through Ausloans lead marketplace in Q1 2025-26 FY.

46%

Conversion Rate

From 24 leads purchased, 11 were successfully settled.

5.3X

ROAS

5.3X return on auction lead spend, proving the efficiency of hot Live Transfer leads.

How Live Transfer Leads Fuel Accelerated Conversion Rates

The Challenge

Sam came from dealership finance, where he was limited to one to three lenders and had to rely on volume and fast talk rather than strategy. Moving to Ausloans gave him access to over sixty lenders and real choice — but also a new challenge. He didn’t want to waste hours working cold MQLs or chasing tyre-kickers. He needed a pipeline he could control in real time. High-intent applicants who had already applied, already sent details, and were mentally committed to financing. Something that allowed him to scale without drowning in follow-ups.

 

The Solution

He leaned into Ausloans’ live transfer auction stream, buying leads that were already screened, already engaged, and already deep into the buying process. Live transfers aren’t “interested numbers”, they’re motivated buyers mid-conversation, and Sam simply steps in, takes control, and closes.

His strength is assessment speed. He reviews the file immediately, makes a go/no-go call based on lender fit and credit profile, and does it fast. With only a five-minute purchase window — and Sam typically picking up inside the first ten seconds — he increased volume efficiency without sacrificing quality. This is what delivered his record quarter.

 

The Results

  • Number of Leads: 24
  • Conversion Rate: 46%
  • Revenue Generated: $32088
  • Return on Investment: 5.3X 

With live transfers, Sam isn’t “selling” — he’s closing.

Before this quarter, Sam’s average conversion sat at 30.56 per cent. Live transfers changed the trajectory and turned experience into leverage.

 

Key Takeaways for Brokers

Live transfers give brokers the most valuable thing in finance: intent. Sam’s performance proves it. The fastest path to conversions is removing friction up front. When you buy time-rich leads who are lender-ready, your only job is to execute.

The other key: don’t wait for them to call you. Keep the client engaged and stay hot on their tail. Constant follow-up keeps you front of mind, stops drop-off, and turns “almosts” into settlements.

 

Conclusion

Sam’s Q1 performance proves that live transfer auctions can deliver exponential lift in both conversion rate and revenue. By stepping into deals at the highest point of intent and acting quickly, he turned a good conversion rate into an elite one. This is not about working harder. This is about buying time, control, and momentum — and scaling revenue without increasing workload.

When used properly, they become a direct accelerator for revenue, bandwidth, and broker growth.

About Ausloans Lead Marketplace

Exclusively available to Ausloans brokers, the lead marketplace is built directly into our Zink loan platform, giving you seamless access to new opportunities. Every lead you purchase drops straight into your workbasket, ready to be actioned — no waiting, no spreadsheets, no wasted effort.

Our marketplace takes the hassle out of sourcing finance leads. Instead of spending time and money building funnels, dealing with agencies, or chasing outdated lists, you can tap into a pipeline of qualified, pre-screened leads matched through real banking data and credit profiles. That means no more hours wasted on unresponsive prospects. With Ausloans, you connect directly with customers who are ready to talk finance now.

Explore all the features of the Ausloans Lead Marketplace and see how it can transform the way you grow your business.

Explore Ausloans Lead Marketplace →

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